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Monday, November 14, 2011

A Flash Sale!

Ideeli Boutique: Designer Faves
I was first introduced to the world of online discount boutiques when a sorority emailed me an invitation to join Ruelala.  I was a die-hard Ruelala fan for about a year and a half until another friend referred me to Ideeli.  Ideeli's boutiques boast incredible designer products at discounted prices.  Each day a multitude of product offerings are featured.  Ruelala also offers daily product offerings but their daily offerings are limited to just a few designers in comparison to Ideeli's.  

How to join?  It is simple.  All you have to do is provide Ideeli with your email address and you can either opt in or out of receiving daily notifications that provide information on the newest sales and discounts. 

Ideeli's return policy is very transparent.  However, you must be aware of the return policy for each product because policies do change in variation from one item to the next.  Ideeli allows you to keep tabs on your favorite designers and seasonal trends.  

My two cents about the whole thing... Don't get too caught up in the urgency of the sale.  The online discount designer boutique phenomenon remains a successful business tactic by creating a sense of urgency for online shoppers to make a purchase immediately. I say this with all honesty: it is okay to just look and still be satisfied by the sale.  If you are not ready to buy now, surely they will have a similar item to purchase when you are comfortable spending the money.   

A taste of Ideeli brands: BCBGeneration, Paige Denim, Betsey Johnson, Steve Madden, Burberry, Sienna Rose, London Times... and a million more to mention!

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